5 ways traditional marketing can hurt your business

There is no doubt that digital marketing has taken over the world, leaving barely any space for traditional marketing techniques. Yet, often entrepreneurs and businesses still have no idea about what digital marketing really is, what a digital marketing guru does, and why should they opt for something they’re not sure about at all.

Hence, entrepreneurs and businesses need to know the significance of online marketing, what services a digital marketing agency in Pakistan provides, and how these services play an important role in the market. Hence, if these businesses are still considering traditional marketing techniques as their savior, how it can hurt their business.

1. Costly:

Traditional marketing techniques are undoubtedly very expensive since you need to pay for advertisements in newspapers, have marketing teams for door-to-door selling, pamphlets, and what not. Hence, all these techniques may be influential a few years ago, but they’re not anymore. Also, people are barely convinced with pamphlets nowadays. While, digital marketing techniques need a team with creative mindsets, as well as laptops to work on.

2. Time-consuming:

Traditional marketing tactics are very time to consume as compared to the modern marketing techniques. It takes days and months to actually create a brand’s PR when it comes to traditional marketing. With more and more people moving towards social media and consider it their savior in everything, they are getting used to the marketing and advertisement they see on their newsfeeds. Also, it becomes easy for them to remember the brand name.

3. Less influential:

Traditional marketing techniques have become completely boring to the society. Also, they barely have any influence on the people anymore. With newspapers vanishing from people’s lives and brochures are only being thrown away without a second look, why would anybody still go for all of it? Television ads may still have some influence, but social media marketing is slowly taking over that too.

4. Low response rate:

Traditional marketing services have low response rate nowadays. As digital marketing has taken over the minds of the people, it becomes quite hard to receive a positive response from people because the services barely influence their minds.

5. Hard to make announcements:

With the help of traditional marketing techniques, it becomes hard to make announcements. For e.g. if you’re having a sale, and have limited capital for it, you make flyers and get ads in newspapers, or even manage to run your advertisement on television too, but are you sure that your methods would not be ignored? They somewhat would.

One always needs to move on with technology to have an influence on people and should adopt everything that might help your business strategy sustain in the market.

Digital marketing agency, also known as, SEO agency in Pakistan have taken control of the marketing tactics of businesses, and are undoubtedly doing a great job in them. With diverse services and creative mindsets, these agencies provide the best online marketing services to organizations willing to opt for them.